Tycen is PMG's first and lead driver. Five years of competition driving experience, primarily in karting across the United States — mission-focused, ambitious, and on track to earn his competition racing license in 2026. Co-founder of PMG and the hand at the wheel of every project that bears the team's name.
Prospecting,
at speed.
PMG is a Wisconsin-rooted motorsport team that doubles as a marketing company. We help your brand do the three things motorsport was built to do better than anything else: find new customers, keep the ones you've earned, and host the experiences your prospects won't ever forget.
Meet the team
running this thing.
PMG is a small team of competitors and operators. We race what we sell, run what we promise, and answer for what we say.
Nick is the founder of PMG and the operational architect behind the team. With 15+ years of marketing experience, he designed PMG's core sponsorship products, stood up the WIENDURE project, and built the Executive Motorsport Experiences offered to sponsors and partner organizations.
A sponsorship puts your name
in front of customers.
An experience puts you in front of them.
Partnering with PMG isn't a logo on a car or a name on a racing suit. It's access to motorsport experiences engineered to curate commercial conversations and build the kind of corporate relationships that close.
Cars & Karts
Your guests get behind the wheel of curated performance cars and racing karts at one of the country's premier motorsport facilities. Real machinery, real circuits, real driving — coached by our team.
Hospitality & AV
Private rooms with full AV, catered meals, and a setting built for the conversations that don't happen at a steakhouse. Productive, intimate, intentional.
Around Your Wishes
We design every event around exactly how you want your guests to engage with your brand and your team. We run the day — you set the agenda we build it around.
Built around exactly how you want them to engage.
Every Executive Motorsport Experience is bespoke. Before a single guest arrives, we work with you to design the day around how you want your team and your brand to show up — the conversations you need to start, the relationships you need to deepen, the message you need landing.
What happens on the track is the catalyst. What happens in the room is the point.
2–8 Guests · Tailored end-to-end
+ National Q3 2026
Marketing under the hood
of motorsport racing operations.
Every method we sell, we run on ourselves first. WIENDURE is where we prove it — a long-form motorsport endurance project that doubles as the live blueprint for what we build for our sponsors.
One Team. One State.
One Finish Line.
WIENDURE is PMG's flagship endurance racing project — a Wisconsin-rooted program engineered from the ground up as a sponsorship marketing system. Every step of our model is running there, in public, on a real season, against a real audience.
It's how we test what we sell. It's how we prove what we promise. And it's where we're going next.
The mission is
Le Mans.
A long-arc plan to take an amateur racing program from Wisconsin to the most famous endurance race in the world — built one season, one campaign, and one sponsor at a time. Join the mission and your brand goes with us.
SponsorMedia is how PMG turns sponsorship dollars into measurable customer acquisition — a programmatic distribution platform purpose-built for motorsport sponsors that treats your sponsorship like the marketing channel it actually is.
The same system carrying our team toward Le Mans is the system that carries your brand toward your next prospect — direct mail, display, native, connected TV, digital out-of-home, in-game, and digital audio, reported back to you every thirty days.
- Audience built around your ICP — never rented
- Seven digital formats, one operating model
- Monthly intelligence reports — what worked, what changed, what's next
- Prospect better. Prospect faster. Prospect at speed.
Let's get
you prospecting.
A 30-minute discovery call. We learn what you sell, who you sell to, and which side of PMG fits — Executive Motorsport Experiences, SponsorMedia, or both. No deck, no pressure.
- → 30 minutes · video or phone
- → No obligation
- → Custom proposal within 5 business days