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Drive Business Growth Through Strategic Motorsport Sponsorship

See how motorsports sponsorships help you reach new audiences, create strong business relationships, and support rising talent in racing and business.

youth professional driver development services

Submit & Download Sponsor Booklet

Are you a regional or national business looking to drive more leads and activate more sales?

We work with companies looking to invest in new markets & new opportunities

When "everything is racing", we mean everything is mission critical - especially sponsor success.

Every new lead, opportunity, and sale we create for you makes us faster - in racing it's all connected. 

Our drivers are coached to be both future racing champions and tomorrow's business leaders.

Strategic Sponsorship Attributes

We ensure our sponsors see strong, timely returns on their investment, exceeding industry standards.

Here's how we execute that mission:

Onboarding

Racing Suit Design and Marketing Collateral Prepared

Prospect ICP

Ideal Customer Profile - used to source prospects in racing markets

Outreach

Our team handles scheduling, content, publishing, & campaigns

Content

Your brand shared in photo & video content produced at the track

Publishing

20 Press Releases per season - per sponsor. Each targeted to ICPs.

Analytics

Sponsors receive reports for each of the 20 press release campaigns

See things in action

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What's Included in Our Core Sponsorship Offer?

custom branded racing suits

Full Length Racing Suits

Sponsor Branded Head-to-Toe

No sharing space with other companies, every sponsor gets their own full color dye-sublimated racing suit which acts as a walking billboard at the track and in sponsored content.

Your Custom Racing Suit featured in:

  • Social Content
  • National Press Releases
  • Email Marketing Campaigns
prospect ICP research

Ideal Customer Profiles

The "Who" of our outreach campaigns

We work with all sponsors to identify their highest impact customer avatars, and focus all our outreach efforts towards them. We'll do the research and list building in each market we race, and promote co-branded content to them directly on your behalf. 

Ideal Customer Profiles used to market our core services:

  • Social Audiences
  • News Outlet selection for Press Releases
  • Personalized Co-Branded Email Campaigns
prospect outreach driver

Direct Outreach

Included in all Sponsorship Packages

Finding the right customers to market our story through your brand is just the beginning. We perform outreach in all 20 markets we visit throughout our racing season. 

Each sponsor reviews 20 of the following outreach campaigns:

  • 2500 word press releases, published nationally & regionally
  • Sequenced email campaigns to customer avatars
  • Targeted social outreach on LinkedIn
press release example co

Press Releases: The driver of our marketing machine.

After every race event throughout the season, we write and publish 2500 word press releases and distribute them to 200-400+ news outlets across the US and abroad. 

How Press Releases Benefit our Sponsors:

  • Huge SEO impact - keywords, backlinks, ref. domain traffic.
  • Indirect selling through co-branded storytelling.
  • Content differentiator amongst competing companies. 

"Our partnership with Prospect Motorsports and their affiliates have generated over $5M in new project sales leads in the last 12 months. They are incredibly organized marketing professionals.

I never thought Motorsports sponsorship would work for my business - they've changed my mind!" 

ben kuehl headshot
Ben K. , President - Interstate Blasting
racing event promotional schedule
prospect motorsport racing markets

🏁 Behind Every Race Suit Is a Sales Engine

Where marketing meets precision — and every driver becomes a brand ambassador.

At Prospect Motorsports, we don’t just race. We train and develop young, motivated drivers who represent your brand with purpose. Our team is clean-cut, communication-trained, and understands that sponsorship is a value exchange — not just a logo placement. In order to chase their dreams, they learn to sell yours.

Motorsport isn't just our medium — it's our message. When everyone on the team is aligned around performance, marketing becomes more than exposure.

It becomes execution... because everything is racing. 

Contact us

Let's win together